Monday, March 28, 2011

Bonjour beauties,

 How are we all this morning? I'm super pleased that the sun has decided to rear it's little head today, and the evenings are lighter, sprinkles a bit of happiness about the place doesn't it...
Sorry for the delay with this piece, had some computer problems (eugh). 
I was so excited about this entry that I actually wrote it on my lunchbreak yesterday, I just couldn't wait.
(I know, I know, I'm a Starbucks junkie)

Now, as far as I am aware, the CoCo Mademoiselle advert aired on TV Saturday night, so some of you may have been lucky enough to see it. For those of you beauties who haven't had the chance yet, let me tell you a little about it...
It's to celebrate the relaunch of the CoCo Chanel fragrance, 3 years on from the original. The lovely, celebrated British actress Keira Knightly plays Miss CoCo Mademoiselle, an elegant, seductive and powerful woman. Wearing a beige Catsuit and gliding through the beautiful streets of Paris on a beige motorbike, she arrives at a glamorous Chanel photoshoot where she falls in love with the photographer. A beautiful advert that transports you into a fantasy story.

Now beauties, I was lucky enough to watch this add and the making of it in the Chanel cinema. Yes, that's right, they had a mini cinema set up especially for promotion. It was an exquisite little set up, all white with frosted glass doors, shaped like a perfume bottle. I have to say, I fell a little bit in love with it and kind of wanted to move in!

Inside gave a timeless elegant feel, clear glass chairs, white curtains and gold birds on the wallpaper.
On a table, the helmet Keira wears in the advert, CoCo Chanel books, and a giant perfume bottle (When we asked about the price for this, I nearly choked...£2,500...)

On entrance, we were given a chance to participate in the "Chanel Journey" were we would answer questions about the advert and win prizes along the way! Fab, nothing I love more than some cosmetic freebies!
 The journey begins in the cinema, carries on to the beauty counter, and ends on the fragrance counter (which is the only stand alone Chanel fragrance counter).

We won a cute little sample of the new fragrance, a sample of the new lip gloss Rouge CoCo Shine, and a beautiful ceramic Chanel perfume bottle that you spray with a fragrance and use as an air freshener. I also managed to pick up some make up tools: powder puff and mini lip brush. I haven't tried them out yet but will let you lovely ladies know if there is anything you just shouldn't live without!

So, behind the scenes and the making of....
Keira told us she was unaware of just how provocative the advert would be, and that it made her blush! Who would expect that from such a massive star?! She went on to say that she found the character of CoCo Mademoiselle "quite terrifying, but I really want to be her, she's full of mischief, and I really like that". Miss Keira was so gracious, saying how we should appreciate everyone's hard work, and that it wasn't just about her. Good to know fame and money hasn't gone to her head isn't it beauties?

The perfume itself is a tasteful blend of orange, black pepper and lavender. I know it sounds like an unlikely mix, but they really compliment each other. You beauties should go and sniff a tester next time you're near a Chanel counter.
All in all a wonderful experience, thank you Chanel for a super day :) Xx

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